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Atlanta Real Estate
Tips
How To Sell Your
Home
Six Critical Elements of a Sale
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Asking Price - This is the number one
factor in the sale of your home. The actual market value is
determined by what a buyer is willing to pay. Through their
research, your Metro Brokers/GMAC Real Estate Sales Associate will
assist you in determining the most appropriate sales price.
Their customized sales and marketing program will then target
exposure to a large segment of potential buyers.
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Property Location - The second most important
factor in the buyer's mind is location. The proximity to area
amenities and schools is typically a concern. In addition,
street traffic, proximity to expressways and public transportation
are considerations.
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Property Condition - Buyers consider the
structural and mechanical integrity of your home as well as the
upkeep and cosmetic appeal. Neutral decor, including floor and
wall coverings, appliances and fixtures, offers the the broadest
appeal to potential buyers.
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Market Conditions - Interest rates, competition
from other properties, the economy and consumer confidence all
influence the sale of your home and are beyond your control.
The best response to these conditions is expert marketing and
pricing strategy.
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Contract Terms - The terms of the sale can make
or break a contract. For instance, house sale contingencies,
closing dates and exclusions of accessories or fixtures should
always be handled clearly up front in order to avoid any confusion
that could affect the sale.
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Marketing - When marketing and advertising are
done correctly, your home will sell more quickly and command a
higher price. But every property is unique and the marketing
plan should be designed to target those buyers most likely to want
your home. Special attention should be paid to the most
popular sources buyers use to find the homes they purchase.
Making it easier on yourself
Starting with you, the seller
Setting the price
Marketing your home
Showing your home
An offer to buy
Closing and possession
Terms to know
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