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For Immediate Release 03-13-2007
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Metro Brokers' first Super Sunday is a hit in Atlanta
Metro Brokers/GMAC Real Estate's inaugural Super Sunday open house event
was an overwhelming success with 465 homes on tour – making it the
largest single open house event on record in metro Atlanta.
An estimated 3,000 potential customers and clients participated in the
event, which was advertised nearly 1,000 times over 10 days on 59
different cable television channels ranging from HGTV to Lifetime on the
Comcast and Charter cable network.
In addition, a half-page Super Sunday ad ran in the March 11 edition of
The Atlanta Journal-Constitution Sunday Homefinder (circulation
550,000+) on page 46 and in the March 4 edition on page 32. A Super
Sunday advertising link also appeared on ajchomefinder. com for the week
leading up to the event.
The next Super Sunday on April 15 promises to be an even bigger event.
“Our goal is to have more than 600 open houses for the next Super
Sunday,” said Kevin Levent, president and CEO of Metro Brokers. “Our
Atlanta real estate agents are realizing that Super Sunday is a great
listing tool. And because of all the advertising we’re doing, sellers
are beginning to become familiar with Super Sunday and are going to want
their house to be a part of it.”
Super Sunday is held the second Sunday of each month, except for next
month because Easter and Passover coincide with the second Sunday.
Instead, Super Sunday will be held on the third Sunday, which is April
15.
Here’s what some of Metro Brokers’ agents had to say about Super Sunday:
Myra Lockhart of the Cascade office – “I’m thrilled because I got an
offer on the spot during my Super Sunday open house.”
Melinda Mezze of the Stockbridge office – “I got a buyer client. Another
buyer is very interested in the listing and may make an offer.”
Gail Watkins of the Gwinnett office – “A buyer and her agent are
presenting an offer today. Plus, a seller was on the fence about listing
with me or another agent. However, after sharing the results Super
Sunday generated for my other listing, I got the listing.”
Mary Williams of the Conyers office – “Metro Brokers’ advertising for
Super Sunday drew 11 visitors to the listing I hosted for Teri Dobbs and
I may gain three listings as a result. Another visitor is hoping to
place an offer after they close on their house this month.”
Metro Brokers/GMAC Real Estate, established in 1979, has 23 metro
Atlanta offices and offers a wide range of real estate services
including residential and commercial sales; pre- and post-license
training; corporate relocation; new home sales and marketing; and
insurance, mortgage and title/closing services.
The company is the largest GMAC Real Estate franchise in the world and
the 33rd largest real brokerage company in the country in terms of units
sold. The company has more than tripled in size over the last five years
with more than 3,000 licensees, making the company the largest license
holder in the state of Georgia.
To contact Metro Brokers, call 404.843.2500 or visit
metrobrokers.com.
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